To Sell Your Crafts
A home party business is an excellent home based business opportunity for people who want to market their fabric crafts quickly and easily.
Additionally, home party plans are a great stay at home moms business, and you can quickly get this business up and running.
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You are probably familiar with home based party businesses like Tupperware, Mary Kay, Pampered Chef and Home Interior. Consultants (sales people) for these businesses can do quite well financially.
However, you can do even better, if you start your own home party business, from scratch. It’s not hard to do. In fact, I sold home décor and crafts this way for a number of years and, as a result, was able to be a stay at home mom.
How To Build Your Own Party Plan Business From Scratch Step-by-step guidance that will enable you to create your own highly profitable party plan business.
Let’s Get This Party Started: A Complete Guide To Success In Your Home Selling BusinessSound, practical advice for anyone using the party plan model—experienced or just starting.
Be a Party Plan Superstar: Build a $100,000-a-Year Direct Selling Business from HomeFirst hand insight by a successful user of the party plan model of direct selling.
Success Secrets of a Million Dollar Party GirlWritten by an experienced and successful woman entrepreneur. A must read for those interested in using the party plan model.
Build It Big: 101 Insider Secrets from Top Direct Selling ExpertsWritten by Direct Selling Women’s Alliance (DSWA), with proven tips and advice.
I Did It, and You Can, Too! How to Build Your Home Party Business to Six Figures in Just 15 Hours Per WeekEasy to read, a solid background for those new or experienced in home party sales.
around for a long time!
Years ago, just like many of you, I came to a point where, I needed to go back to work or come up with a solution that allowed me to stay home with my kids. Home party sales was the solution to my problem.
My home party business was fashioned after a popular and successful party plan business (You would recognize it.), but designed to sell my own hand crafted items. This was my first home business, and it was not difficult to set up. In fact, I was able to get started, in just a few weeks.
My products were machine sewn crafts, like teddy bears, dolls, home décor, holiday décor and practical items for the home. You could also include popular items like embroidered knit apparel.
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Why Start a Home Party Business?
This type of business is one of the easiest to set up. If you are the type of person who is a self-starter, is sociable and does not need to be supervised, you might enjoy doing parties.
Here are some more advantages:
- Flexible hours – You set your own schedule.
- Easy sales – When someone goes to a home party, they expect to purchase something. So, you can almost count on every guest making a purchase. I found that you can estimate the gross sales for a party, simply by multiplying your average sale amount (say $30 per person) by the number of guests coming.So, for example, if you average $30 per sale at your parties, and there are 15 guests coming to a party this evening, your sales will be around $450 for that party.
- High earnings – You can make big money using this system. However, your earnings are limited to what you can produce. I’ll talk about that in more detail later.
- Low overhead costs – You don’t have to rent or buy a shop. You don’t have to pay hundreds of dollars to attend a craft show. Everything is done from your home, yet customers never come to your home.
Expanding Home Party Sales
The way to increase your sales and keep the momentum is to make sure you have plenty of parties scheduled and that you have a constant stream of new hostesses. This is important because, even though some hostesses will have repeat bookings, eventually guests will have purchased all of your products that they want.
At some point, you will find that your orders come in faster than you can fill them. Here are some suggestions to help:
Your designs – Keep your designs interesting, but simple. In other words, this is not where you sell one-of-a-kind artistic creations. You need to be able to duplicate a product, in a minimal amount of time. However, make sure that the products that you offer, are in demand and popular.
- Production – When you make one, make ten. I learned that, if you simulate a production line in a factory, you save time and effort. You can use different fabrics, but if you keep them in the same color range, you can avoid changing thread and bobbins and cutting out one item at a time.
- Consultants – If you sign up new consultants, you can increase your earnings substantially. But that will lead to another problem…
- Get help if you need it – You may reach a point (and this can happen very quickly) where you can’t keep up with the demand for your products. Think about this before it happens and consider who you might ask to do some sewing for you. Your contractor sewists should have good skills and be able to complete the projects that you give to them, in a reasonable amount of time.
- Pricing – This can get a little tricky. You need to consider your real expenses. You will be rewarding hostesses with gifts (Your crafts cost something and you spend time/wages making them.). You’ll need some small items for prizes or gifts to guests. You’ll need to give commissions to consultants and you’ll need to pay people who sew for you. These expenses need to be considered when pricing your products; yet, you don’t want your prices to be so high that customers refuse to pay them.
- Home party business sales – You can have traditional parties, walk-in parties or catalog parties. With walk-in parties, you set up a display in the hostess’ home, and she visits with guests, individually, at their convenience over a period of 2-3 days. For a catalog party, you can take pictures and place them in an album for the hostess to use as a “catalog”. The hostess can take orders for a period of time, say 2 weeks.
- Products – Make sure you have a range of prices, from low to high. Some people will purchase something inexpensive, to “help the hostess”, but they can’t spend a lot. Others will purchase what they want, no matter how high the price.
Your home party business products should be simple to make, but different from manufactured items you can buy in a store. Keep your selection interesting and know what your customers want.
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Keep it Fun!
You will be more successful if your party guests have a good time. That means that you don’t just sell to them. Show an interest in each of the guests and make sure that everyone is enjoying themselves.
- Use games to break the ice. Make sure the games are fun and not too salesy. They might be used as a way to get the guests to mix and know each other. Keep things light and transition into your sales presentation.
- Introduce new products periodically. Often the same guests will attend a number of hostess’ parties. If you don’t have new items to interest them, they will run out of things to buy.
- Theme parties – Consider having a theme for special parties. You could use a holiday theme or a theme like “kitchen items”, “table décor”, “banners”, “purses”, etc. Use a theme party as a special party (limited time only), not offered all the time, to entice hostesses to book again.
- Rewards – Make the hostess gifts exciting. Perhaps they should be available only to hostesses, not to be sold to others.
A home party business is a great way to make money from home. And you can control your business growth by limiting or expanding the number of parties that you book.
In addition, a home party business is a fun way to get out to meet new people in your community.
Some more easy ways to make money sewing:
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